Business Consultants! Earn Higher Fees and Beat the Competition When You Get Publicity In Major Publications!
As a consultant, how can you stand out from other consultants? By building your credibility. Let the Media help you sell yourself and make your job of marketing much easier! If you aren't getting as many proposals accepted as you want, then keep reading.
When people see your name in print, they know you are an expert and they are more likely to pay top dollar for your services.
There's an easy way to get your name in print. And it doesn't cost a fortune.
Now you can tell your story to reporters who want to hear it. PR LEADS is the fastest, easiest and most inexpensive way to get publicity for coaches. This is perfect for people just like you.
We’ve helped more than 2,000 authors and experts get publicity in the top newspapers and magazines. Wouldn’t your website and marketing materials look great if you could say you were quoted in 5, 10, or 20 newspaper articles? We can help you do this --- easily.
Are you tired of wasting your time sending out press releases no one responds to? Do you wonder why the press quotes other experts - even though your book is BETTER? Are you struggling to figure out how to get the media interested in writing about you and your expertise? We'll show you how.
You'll Get Actual Leads From Reporters!
We'll put you in touch with reporters who need to quote experts like you. That's right. We get approximately 100 requests a day from reporters who are writing stories for major publications who desperately need to find experts to quote in their stories. We'll give you their names and email addresses and their story angles so you can contact them! If you have the information they need, they'll feature you and your books in their publications. We're talking big name publications and media outlets like The Wall Street Journal, CNN, and The New York Times.
Do you need publicity to:
- Get more clients
- Raise your fees
- Defend your fees
PR LEADS can help you by alerting you to PR opportunities that can help:
- Get national media coverage
- Stand out from the crowd
- Position you as an expert
How PR LEADS Gets You Noticed
Every day, we get upwards of 100 requests from reporters who need to interview experts for stories they are writing. These reporters work for the top daily newspapers, like The New York Times and Washington Post, as well as leading business publications like Investors Business Daily, and leading business-to-business publications in dozens of vertical markets, including health, personal finance, leadership, sales and marketing.
When we see a lead that matches your profile, we send it to you by email. So you'll get a 100-200 word description of the article and its focus, what kind of expert the author is looking for, as well as the reporter's name, contact information and deadline. Best yet, you'll get the reporter's original request. We don't edit it in any way, so you'll see exactly what they need.
Here Are Some Examples Of What A Lead
Looks Like:
COOLER THAN COOL, HIPPER THAN HIP - DALLAS MORNING NEWS
I would like to speak with related experts about a trend in marketing/branding/retail in which companies/brands define and promote themselves as being for consumers who are, for lack of a better phrase, cooler than cool. A furniture store pitches itself as for people who are "slightly hipper" and a Web site offers shoes and clothing designed for creative types who are ahead of the pack. Apparently, in this age of commodified cool, when everyone can look and buy cool, it is no longer enough to be merely cool. Now you have to be ultra-cool. What other companies out there are marketing themselves in this way? Is this a strategy bespeaking savviness or desperation (or both)? What does it say about the state of cool, and the people who aspire to that state? Etc. I am the pop culture critic of the Dallas Morning News.
Need leads by 12:00 PM US/Central OCT 01
MARKETING BUDGETS - CMO MAGAZINE
I'm looking for someone to comment on trends in corporate marketing budgets. Studies indicate that overall marketing spending is increasing. I'm trying to get a sense of whether this is a fluke based on the election and the Summer Olympics, or whether this is a real sign of advertising and marketing spending on the rebound. No phone calls, please.
Need leads by 05:00 PM US/Eastern SEP 28
COMMUNICATIONS AND CUSTOMER SATISFACTION – PENTON CUSTOM MEDIA --
I am looking for a short (700- to 900-word) article on the importance of communications within the framework of customer satisfaction. This might seem obvious, but I'm looking for an article that discusses how communications is important internally (among fellow employees and management). I'm also interested in an explanation about why this focus on communication is important vis-a-vis the customer, with regard to shaping image or brand. I view this as a how-to article that offers solid tips and the reasons behind the suggestions. This will appear in the internal newsletter of the largest carrier of bulk fuel in the United States. Please put "Communication Article" in the subject heading. Need leads by: Dec 01, 2006 11:00 PM EST(America/New_York)
URBAN MARKETING - INC MAGAZINE
For an article, I'm looking for small and medium-sized companies that have used "urban marketing" techniques to promote their business-to-consumer service company. No phone calls, please. I'm a freelancer.
Need leads by 05:00 PM US/Eastern OCT 04
CREATING AND MANAGING BRANDS ON SMALL BUDGETS - FLORAL MANAGEMENT. I'm looking for sources who can discuss how small retail shops can create and manage their brands without big marketing budgets. Floral Management is an association magazine for retail florists. No phone calls, please. Need leads by August 20.
SELLING TO THE MATURE MARKET - SALES & MARKETING MANAGEMENT
I am contributing to an article on unethical selling practices to the mature market (ages 65 and up). I'm seeking comment from sales and marketing execs on why -- from a profit standpoint -- it's unwise to sell or market unethically to this group, which today possesses enormous buying power. Further, how can marketers and salespeople properly address the group and its unique considerations, without dumbing down materials or appearing condescending,
Need leads by 06:00 PM US/Eastern SEP 30
Employee Motivation -- Imagination Publishing
I am working on a story for an online magazine published by a national home improvement retailer. The webzine is geared to small-business owners and entrepreneurs, and is designed to offer "best practices" and business management tips to its readers. The story I am working on takes a look at ways to motivate employees through raises and bonuses. The message for the reader will center around the idea that giving employees bonuses and raises for their performances is a great morale booster, but you have to know when and how to hand them out. Both general perspectives and specific examples are welcome. I'm also looking for bullet points and lists, as an info box may accompany the article. Human resource consultants, leadership and motivational experts, and small-business owners speaking from experience would be good candidates for this story. Company names and titles will be identified for sources. Additional information on the publication in question and Imagination Publishing will be offered upon contact. Publishing
Need leads by: Nov 30, 2006 06:00 PM EST
Of course, we'll send you the reporter's name and contact information when you subscribe to PR LEADS!
How PR LEADS Will Help You Be Successful
When you sign up for the service, we'll personally interview you to find out your area of expertise and passion. We get highly valued leads ranging from clinical to management.
Plus, we'll train you on how to respond effectively to reporters so you can increase your chances of getting interviewed! Most reporters want to communicate via email. We'll teach you how to respond effectively to each message, in less than 10 minutes! Clients who have had absolutely no PR training before tell us they get numerous interviews after following our instructions.
And that's not all.
We're committed to your ongoing success. With your subscription you'll get 30 days of email coaching. You'll also be able to attend our Master Classes by telephone where you'll learn valuable PR and marketing secrets. You'll find out what really works!
You'll Work With Internationally
Recognized PR Expert Dan Janal
Greetings and Welcome to Publicity For Business Consultants!
I'm Dan Janal and I know what you are thinking because I am one of you! I am a speaker, author and content area expert. I've been in PR for more than 20 years. I was on the PR team that launched America Online. I've written six books for John Wiley that have been translated into eight languages! I've been a member of the National Speakers Association for 11 years and have spoken everywhere from Beijing to Budapest and have taught classes at Berkeley and Stanford.
I know what it takes to get PR and I am delighted to turn my experience and contacts into opportunities for you to get publicity.
Please read the rest of this web site to see how you can benefit from PR LEADS and then call me for a personal evaluation to see what you can expect when you sign up for this service.
Dan Janal
Your Fearless PR Leader
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Picture Yourself Quoted In The Pages
Of The New York Times Or Wall Street Journal
What would that mean for your business? For your book? Imagine the looks on the faces of your friends, family, and clients. Do you think meeting planners who hire speakers would treat you differently if you had a stack of newspaper clips quoting you? Do you think bookstore managers would work more cooperatively with you if they knew you would work hard to promote the book and drive traffic to their stores?
Then you need to do publicity - and you can do it yourself, quickly and easily - even if you've had no PR experience!
All It Takes Is One Media Mention And
Your Subscription Has Paid For Itself
For less than $100 a month you'll get an unlimited number of leads in your major areas of expertise. If you have several areas of knowledge (like sales and marketing) we'll send you leads in all those areas! We want you to be successful, so we send you leads that will increase your chances for success. But we don't want to burden you with irrelevant leads that just waste your time.
You Get So Much For So Little
With your subscription you'll receive:
- Unlimited number of leads in your areas of expertise sent directly to your e-mail box!
- Unlimited number of targeted topics and keywords for one user
- Unlimited number of updates to your client record.
- Complimentary membership in our branded community of PR LEADERS
You'll also get these benefits!
- Exclusive entrance to our telephone seminars open only to PR LEADERS
- Invitations to networking events with other PR LEADERS at NSA, Book Expo and other events!
- Free e-newsletter filled with timely PR tips and strategies.
- Complimentary 15-minute coaching session when you sign up with PR LEADS so you get the most from the service
- Expert advice and feedback on your sample responses to reporters
- Free subscription to our PR LEADS Success System - daily emails that teach you our secret tips on how to use PR LEADS to get the most PR possible and work effectively with reporters
Satisfied Customers
Look at what our clients are saying about
how PR LEADS helped them!
Note: We have literally hundreds of testimonials from
satisfied PR LEADS customers, unfortunately due to
new FTC regulations, we can only publish testimonials of
current clients. The following are a sample of
testimonials we have.
"I've gotten some great leads from major newspapers lately thanks to you. As always, thanks."
Jen Singer
Author, "14 Hours 'Til Bedtime"
www.mommasaid.net
"I want to pass on to you how successful your service has been for my promotion. I generally respond to 2 or 3 leads daily and am receiving about a 50% response rate. Yesterday I responded to 3 and got all 3 of them! Thank you so much for this incredible marketing!"
Ann G. Kulze, MD
CEO & Founder
Dr. Ann & Just Wellness, LLC
Author, Dr. Ann's 10-Step Diet
www.10StepDiet.com
"I was quoted in a majopr newspaper from your PR LEADS. This helps establish my credibility, so your service is great."
Elaine Wilkes
Author, "Food Choices Made Easy!
Finally, A Summary of What All The Health Experts Say!"
www.wizardofbodz.com
"I've been signed on with PR LEADS for nearly a year now and the results have been very good. It costs $99 a month, and is well worth the cost in order to get one's platform or message to the masses. If you'll "Google" me - "Polly Franks" - you'll see what I mean.
About 75 percent of the interviews I've given this year have come from PR Leads. This is an excellent vehicle for "getting the word out" about your business, what you do, whatever worthy cause you believe in."
Polly Franks
Crime Victims' Advocate
"Your service is the greatest thing I've found. If I'd known about it years ago, my life would have been much easier. I'm really getting it down to a science, now. If any of your other subscribers need tips on how I do it, let me know."
Tina Tessina
Author, "It Ends With You: Grow Up and Out of Dysfunction"
"PR LEADS has been a valuable tool in my overall PR arsenal, getting me numerous press quotes, articles and (most importantly) business. I am about to go into my third year with this program and it has paid off handsomely. By the way, I used to own a PR firm, so I'm a fair judge of what works and what doesn't."
John Reddish
Get Results
"I am starting to get phone calls from people who had previously interviewed me, thanks to your service."
ArLyne Diamond
Consultant to Management
Diamond Associates
"I was interviewed for Men's Health and Birmingham News. Thanks again for your fabulous service. I'm kicking myself for having waited so long!"
Lisa Daily
Author, "Stop Getting Dumped!"
"This is the most amazingly simple and productive way to get PR. It took me only one minute to respond. A major target market editor immediately emailed me. She said she is so thrilled to have found me! It's not just the first hit that counts.
It's the relationship--and this direct approach encourages that."
Roxanne Emmerich
CSP, CMC
NSA MEMBER
"Dan Janal has the PR skills that will benefit any dedicated professional. He takes a personal interest in each client, and you can tell his interest is genuine. He truly customizes--directing his clients to the sources where their information will be most appropriate. Dan provides simple, effective guidelines for approaching media representatives. Plus, he publishes an E-zine newsletter packed with valuable tips. I found Dan when a highly reputable media service recommended him. Now I know why their endorsement was so enthusiastic. Mine surely is!"
Bill Lampton, Ph.D.
NSA MEMBER
Championship Communication
"Recently, I spent about a half hour doing an interview with a writer for a trade publication. Her article appeared in February's issue - in the heart of tax season. So far, in the last two weeks, I've been interviewed by seveal major magazines and publications in my industry. In the process of responding to them, I've generated material for three or four new articles for my own site. Not bad for a few hours' work. Dan is following my replies and the responses I get closely, helping me fine-tune the information. Kind of coaching me, to make sure that this works out for me. This is sooo cool! I can't tell you how jazzed I am with Dan's help!"
Eva Rosenberg
TaxMama
"PR LEADS gives me access to news media queries that are otherwise available only to clients of expensive public relations agencies. PR LEADS gives me prompt, personalized service, for a fraction of the price."
Edward Hasbrouck
Author, "The Practical Nomad"
"The leads from reporters are highly targeted and state exactly what the reporter is looking for. I'm a subscriber and I've already been interviewed by the BBC for a profile they are doing on Oprah. Since I wrote "The Ultimate Guide to Getting Booked on Oprah" that was an exact match for me. You can be as specific as you like to insure you'll only get the responses you're looking for. It's different than other "PR wire services" in that it's highly personalized. Dan really spends the time to interview each subscriber for their key search words and publicity goals, teaches them how to respond, and coaches them along the way if they need it. I think you'll get less off-base (it's impossible to eliminate them all, as we know) responses that way. Also, you will be on the receiving end as the subscribers respond to you (the reporter) in the manner that you specify. (Phone, email etc.). I have found it to be a godsend."
Susan Harrow
Publisher, "Sell Yourself without Selling Your Soul: 60 Second Secrets"
Are You Ready To Have Reporters
Quoting Your Expertise?
There could be a reporter out there right now looking for someone with your expertise to quote in his next article. PR LEADS will send you leads that match your profile, and will coach you on how to get reporters to respond to you. It's the fastest, easiest, most inexpensive way to get PR for yourself or your business.
More than just a publicity service -- a reliable library of unparalled information!
Here's How You Can Start Getting PR LEADS!
Sign up for a monthly plan for only $99! Click here now! You can stop the service any time you like! If you are planning a 3-month book campaign, that's fine with us. Extend as often as you like! You're in charge!
Publicity Resources
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